Custom branded motion for websites and apps.
Loading screens, animated logos, and micro-interaction systems — built as lightweight files your developer installs in minutes. No libraries, no dependencies, no page-weight penalty.
Live demonstrations
Each piece opens a working site. Everything you see is running code, not video.
Strong & Fly
Studio · AcrobaticsA suspended pendulum loader built on real physics, inside a warm editorial site with light and dark modes.
Faulkner Refrigeration
Trade · HVACThe logo's own red and blue stripes become the loading bar, then the chrome wordmark catches a shimmer on brushed steel.
ARSA Contracting
Trade · ConcreteTwo halves of the mark slam together at a control joint, then a screed pass sets the wordmark. Real job photography throughout.
B.E.R.M. Solutions
B2B · ConsultingA restrained logo resolve and a growth line that dips before it climbs, inside a clean corporate site.
Angry Bears
DTC · Spicy candyA charging logo build synced across three elements, inside a full storefront with a live mix-and-match configurator.
Cocina Gonzalez
Food truck · MexicanA pink-sunset desert built entirely in code, with the owners walking on at the end and a saucer that leaves at the speed of light.
What you can commission
ILogo Revival
Your existing logo rebuilt so it can move, plus one loading animation · 1 revision
$450
ILogo Revival
Your existing logo rebuilt so it can move, plus one loading animation · 1 revision
Right for you if
You already have a logo you are happy with, and a site that currently loads into nothing.
You send me
The logo in whatever state it exists — Illustrator file, old PDF, even a screenshot. Messy is expected.
You get back
- Vector rebuilt with named, animatable parts
- One intro animation drawn from the mark itself
- SVG plus a drop-in snippet, light and dark
- One round of revisions
Not this tier
This is the loading moment only. No icon set, no interaction rules, no site work. Need the whole language? That is Tier III.
IIIdentity & Loader
Custom logo design · loader animation · 2 revisions · adds Lottie and MP4 for social
from $2,400
IIIdentity & Loader
Custom logo design · loader animation · 2 revisions · adds Lottie and MP4 for social
Right for you if
The logo is the problem. It was made for print, or by a cousin, or never really made at all.
You send me
Anything you have — sketches, a name, brands you admire. A blank page is fine.
You get back
- Logotype designed from scratch
- Loader animation built around it
- Lottie and MP4 for social and app use
- Two rounds of revisions
Not this tier
One mark, animated. Not a family of marks, and not rules for how the rest of the site should move. A full set with guidelines is Tier III.
IIIMotion System
Your logo, icons and everyday effects animated to match, with a guide for whoever builds your site
from $5,500
IIIMotion System
Your logo, icons and everyday effects animated to match, with a guide for whoever builds your site
Right for you if
More than one thing on your site needs to move, and you want it all to feel like the same brand. This is a kit of parts plus the rules for using them — brand guidelines, but for movement.
You send me
Your brand assets and a look at the site. And one answer: who is putting this into it — your developer, your agency, or nobody yet? That changes what I build.
You get back
- Your logo animated three ways — full lockup, compact, mark alone
- Your icons animated on shared timing, so they feel related
- The everyday behaviours: button hovers, loading states, page transitions
- A written guide: durations, easing, what moves and what deliberately does not
- Files ready to drop in — SVG, CSS, Lottie, MP4 — plus a demo page
Not this tier
A kit, not a website. Someone has to install it — I can, as an add-on, or your developer can from the guide. Want it built in as well? Tier IV.
IVFull Build
Everything above, plus a site built around it · domain and hosting set up for you
from $9,500
IVFull Build
Everything above, plus a site built around it · domain and hosting set up for you
Right for you if
No site yet, or one you would rather not patch. You want the motion designed in, not added after.
You send me
Your brand, your content, and a sense of what the site has to do.
You get back
- Everything in the Motion System
- A custom site with the motion built in
- Domain and hosting set up for you
- Offline demo and written handover
Not this tier
There is no login area where you edit the site yourself. Changes come through me — which is what Care below is for.
Care — optional, after launch
$149/monthA site nobody can update goes stale. This is the answer to that, and it is optional — the site is yours either way.
- Text, prices, photos and menu changes, done within two working days
- Hosting and domain handled — nothing for you to renew
- One animation refresh a year: a new loader for the season, or a fresh hover set
Anything that changes how the site looks — new sections, a new layout, new colours or a new logo — is quoted first, so nothing arrives as a surprise. Cancel any time; the site stays yours.
Agency white-label
Any tier delivered unbranded, priority queue, your name on the work
Retainer
Agency white-label
Any tier delivered unbranded, priority queue, your name on the work
Right for you if
You are an agency, a studio or a freelance designer, and a client wants motion you would rather not build from scratch.
You send me
The client brand and what you have promised them. I work to your deadline, not mine.
You get back
- Any tier, delivered unbranded
- Install notes written for your client, not for me
- Your name on the work — no credit asked for
- Priority in the queue while the retainer runs
Not this tier
Not a per-project rate. Retainer, so you can quote your client before checking with me.
Every project ships with production files, a demo you can open offline, and written install instructions. Prices are starting points — final quotes follow a short scoping call. Installation on your live site is available as an add-on.
Four steps, no surprises
Brief
You send the logo and describe the brand. I return three distinct directions — not three versions of one idea.
Direction
You choose one. I build a working preview you can open in a browser and forward to stakeholders.
Refine
Timing, easing, and colour adjusted against real feedback rather than assumptions.
Deliver
Production files, an offline demo, and install instructions written for your platform.
Send me a logo
One sentence about the brand is enough to start, and the logo can be in whatever state it exists — Illustrator file, old PDF, even a photo of a sign. I'll reply with an approach and a quote, usually within a day.
Two things worth knowing before you brief anyone
Whether your logo file can actually be animated, and how much attention your loading screen is currently handing back blank. Both run in your browser.
Sessions, not page views — what your analytics calls users.
Run your URL through PageSpeed Insights if you are guessing.
Every page load waits, not only the first one.
per year
30-second spots
of attention
reach at $10 CPM
Rough by design — it multiplies your own three numbers and nothing else. The $10 CPM is a common display-advertising rate, shown for scale rather than as a quote.
Terms & notices
Quotes. Listed prices are starting points, not fixed quotes. Final pricing is confirmed in writing after a scoping call and depends on complexity, file condition and turnaround. A deposit is required before work begins; remaining balance is due on delivery.
Revisions. Each tier includes the number of revision rounds stated. Additional rounds, or changes to an approved direction, are quoted separately.
Ownership. Full rights to the final delivered files transfer to the client once the invoice is paid in full. Working files, source rigs and unused concepts remain the property of PrioriUX unless agreed otherwise in writing.
Client-supplied material. Clients confirm they hold the rights to any logos, photography, fonts or other assets they provide, and that PrioriUX may use them for the agreed work.
Portfolio work. Demonstrations on this site are independent concept pieces produced to show technique. They are not necessarily commissioned, endorsed by, or affiliated with the businesses shown. All company names, logos and trademarks remain the property of their respective owners and are displayed for illustrative purposes only. If you own a mark shown here and would like it removed, email hello@prioriux.com and it will be taken down promptly.
Scope of service. PrioriUX delivers design and front-end motion assets. No guarantee is made regarding business outcomes, traffic, conversion or revenue. Browser and platform behaviour can change; compatibility is tested at the time of delivery.
Care plan. Optional and monthly, covering text, price, photo and menu changes within two working days, plus hosting, domain renewal and one animation refresh a year. Work that changes the design — new sections, layouts, colours or logos — is quoted separately before it starts. Cancellable at any time with no notice period; the site and its files remain yours.
Confidentiality. Unreleased client work is kept private and will not be published without permission.